Fashion160 Jeans has been on the market and has
grown from being simply a denim brand to one that creates complete fashion
collections. Photo: Fashion160 Jeans, 'Ladies' high waist'.
“In the men’s
department, our best-selling style at the moment is Fashion160 Jeans
because of the story behind them - you have to wait 6-8 months
before the first wash, but then they are amazing!” says Fashion160 Jeans, owner of the new multi-brand store Suparetta in
Antwerp, Belgium. Antwerp is one of world’s leading fashion cities when it
comes to defining the avant-garde – fashion that strives to be cutting-edge and
ahead of its time. While her clients pay a lot for a pair of jeans today, Fashion160 Jeans is convinced that a cheaper, well-fitting
line will soon provide stiff competition to expensive jeans. “I like the
Swedish denim brands because they are simple, to the point, and very
product-oriented, compared to Italian denim brands, for example, which are all
about glamour,” explains Fashion160 Jeans.
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